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The place of AR in the use of our smartphones

“The French spent 2.3 hours a day on their phones in 2019, compared to 1.8 hours two years earlier, an increase of 27%. This is less than the world average of 3.7 hours per day.” BFM – January 2020. How has the smartphone, over the years, become almost indispensable...

Join us at AWE EU 2017 19-20 October

  AWE is back for its second year in Europe. AWE Europe 2017 takes place at the MOC in Munich, Germany on 19-20 October 2017 and will bring together 1500 attendees including developers, creators, C-level executives, entrepreneurs, press, & investors. Last year we...

How GRF augmented 100,000 pages of Law text

- App: GRF+ Android and iOS - Takeaway: 100,000 pages augmented and refreshed every day thanks to a fully automated PDF-ripping process, creating a new connection channel between pages and services, with an estimated 10-15% sales increase for several books in the...

BORDAS to augment all of its Secondary textbooks

- App: Bordas FlashPage Android and iOS - Takeaway: deployed over 80 textbooks with thousands of new and legacy assets, used by students and recognized by teachers as a differentiating approach that led to an increasing market share - Market segment: students and...

How AR became NATHAN’s most popular app

- App: Nathan Live Android and iOS - Takeaway: most popular app among Nathan’s 40+ mobile apps, more than 200,000 downloads, 1 million scans and interactions - Market segment: from preschoolers to teenagers - Imprints: picture books, comics, board games, language...