by Pierre | Jun 7, 2023 | News
Main takeaways Apple’s VisionPro has revolutionized augmented reality. The look-and-pinch input system is intuitive and refined. The headset prioritizes passthrough view, treating fully immersive experiences as exceptions. The passthrough view is best-in-class...
by Pierre | Dec 12, 2021 | Application, News
The term “Web AR” refers to an augmented reality offering without a mobile app, directly accessible in a web browser. A technology that leverages the power of modern browsers by simplifying access to augmented reality content, enabling an immersive and...
by Pierre | Nov 16, 2020 | News
“The French spent 2.3 hours a day on their phones in 2019, compared to 1.8 hours two years earlier, an increase of 27%. This is less than the world average of 3.7 hours per day.” BFM – January 2020. How has the smartphone, over the years, become...
by Pierre | Nov 13, 2020 | Brand, Retailers
How Augmented Reality Is Helping Top Retail Outlets With Better Conversion Rates and Effective Marketing Campaigns Keywords : Print catalog conversion, in-app purchase, brand communication, direct marketing, drive-to-store, in-store promotion Connecting Print with...
by Pierre | Nov 13, 2020 | News, Publishers
– App: GRF+ Android and iOS – Takeaway: 100,000 pages augmented and refreshed every day thanks to a fully automated PDF-ripping process, creating a new connection channel between pages and services, with an estimated 10-15% sales increase for several books...
